Your Profit Playbook: Business Finance for Beginners

  • Presenter(s): Donna Bennett
  • Session Length: 60 minutes
  • Date: Oct 18, 2025
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  • Identify the key components & integration of the Balance Sheet, Income Statement, & Statement of Cash Flows
  • Grasp fundamental accounting concepts such as journal entries & the double-entry
  • Define & distinguish between Gross Profit, Operating Profit, Net Profit, Cash Flow, & Profitability
  • Analyze your profitability by using tools & financial data to assess & interpret your company's profitability & financial health
  • Understand the operating cycle & how it influences liquidity & profitability
  • Apply accounting & financial analysis concepts learned in this session directly to one's own company for real-world insight

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  • Identify the key components & integration of the Balance Sheet, Income Statement, & Statement of Cash Flows
  • Grasp fundamental accounting concepts such as journal entries & the double-entry
  • Define & distinguish between Gross Profit, Operating Profit, Net Profit, Cash Flow, & Profitability
  • Analyze your profitability by using tools & financial data to assess & interpret your company's profitability & financial health
  • Understand the operating cycle & how it influences liquidity & profitability
  • Apply accounting & financial analysis concepts learned in this session directly to one's own company for real-world insight

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